Proximity marketing is rapidly altering the familiar face of product promotion and campaigning. A new set of rules has replaced the older ones and with new rules, many new winners will emerge. Interpreting this change as solely benefitting for retailers would be a mistake. Proximity marketing is aimed at not only adding to the convenience of vendors, business partners and retailers but also shoppers will find it equally contributing to their requirement. In fact, it won’t be wrong to state that the goals of proximity marketing are highly customer-centric.
A Historic Overview of Proximity Marketing Proximity marketing is rapidly altering the familiar face of product promotion and campaigning. A new set of rules has replaced the older ones and with new rules, many new winners will emerge. Interpreting this change as solely benefitting for retailers would be a mistake. Proximity marketing is aimed at not only adding to the convenience of vendors, business partners and retailers but also shoppers will find it equally contributing to their requirement. In fact, it won’t be wrong to state that the goals of proximity marketing are highly customer-centric. Read Original Post here : Tickto Blogs
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